Born in the Sierra Nevada
Sierra Strength was founded in 2025 after a clear need emerged for a supplement company that truly understood the unique demands of high-altitude living and training.
After years of seeing clients struggle with one-size-fits-all programs, Sierra Strength was built on a different approach, combining the science of supplementation with the practical wisdom of mountain living. Today, Sierra Strength serves more than 500 clients across the Sierra Nevada and beyond.
The Auburn storefront is more than a retail space. It is a community hub where athletes, families, and wellness seekers come together to learn, grow, and perform at their best.
What Guides Us
Mountain Tested
We live, train, and play in the Sierra Nevada. Every product and protocol we recommend has been tested at altitude by our own team.
Genuine Care
Your health is not a transaction. We build long-term relationships with our clients and celebrate every win, big or small.
Science First
No hype, no fads. We rely on peer-reviewed research and real-world coaching experience to guide every recommendation.
Quality Obsessed
From the supplements we carry to the coaches we hire, we accept nothing less than the best.
Meet the Crew
Brad Parker
TBD
Blaine Overton
TBD
Kourtney Brothers
TBD